Blog
Sharing experience, cases and trends in IT development

Contextual advertising Google. We pay only for the conversion!
Google Ads now gives advertisers the opportunity to pay for conversions when using display campaigns. Paying for conversions, not for clicks, means that advertisers pay only when someone performs a targeted action after clicking on an ad

Instagram or Facebook? Which advertising is better to invest?
The AdStage paid media report features Q3 metrics for CPC, CPM and CTR on Facebook, Instagram, LinkedIn and Twitter.

Tools for promotion in Instagram, which have outlived their usefulness
There are many ways to promote your business account now, but some of them do not work. Over time, they are killed by unscrupulous SMM-Shiki, bots and just users who use these tools for other purposes.

Dead Souls: as a follower kills subscribers kills
“The account looks undignified when there are few subscribers. Let's twist it. ” When customers say something similar, we ask: “What is your ultimate goal: solidity or, nevertheless, sales?”

Keyword Death and Artificial Intelligence: The Contextual Advertising Revolution in 2019
This year will be a turning point for internet marketers. Leading global experts in the field of contextual advertising talked about the main trends-2019

SMM 2018. What gave social networks last year?
Facebook's data management challenges remained the main news on social networks during 2018. The constant flow of Facebook user privacy scandals has left no attention for other social platforms, but some have made a statement.


