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Adaptive Search Ads (RSA) Beta Version

Responsive search ads are designed to advertise products on the Google Network.

Burn the story! Google will delete your story. Delayed deletion and how it will affect targeting

Are you a conspiracy theorist? Are you afraid that the ubiquitous Google will find you everywhere and pop in a package with gifts in the form of ads based on your query history?

Log into the Amazon. Amazon attracts large advertising budgets

In particular, brands are investing more in advertising on Amazon, but this market is still far from overtaking Google and Facebook.

Cake is divided. Analysts say the online advertising market is divided between two giants - Google and Facebook.

According to a recent study by Global War Trends, due to the fact that this year Google and Facebook swallowed up most of the online advertising market, the rest of the players will have to fight for the shrinking remaining piece of cake.

5 reasons not to invest only in contextual advertising

When we, as a marketing agency, begin to cooperate with new customers, we ask them how much of their marketing budget is spent on contextual advertising (Pay Per Click (PPC).

Google News. Contextual advertising on image search.

Promotion through Google contextual advertising does not stand still. The search engine provides new and new opportunities for advertisers. Latest innovation - advertising on image search!

Google News. Google expands call-only ads

Now the contextual advertising settings will expand. Google updates call-only ads with the ability to add up to two headings and additional text in the description.

Contextual advertising Google. What influences the cost of a click?

What influences the CPC (cost per click) in Google Adwords, and therefore, also the price of contextual advertising and its settings? Let's see!

10 Tips for Getting the Most Out of Google AdWords Express

Initially, the AdWords Express (AWE) platform, launched in 2011, intended to provide small business pay-per-click advertising (PPC) access.