It would seem that Google is doing everything to make users comfortable, so why do some companies suffer from this?
Marketing strategy ... It sounds foggy, if you do not know what is included in it and why it is needed. The main stages of developing a marketing strategy
Responsive search ads are designed to advertise products on the Google Network.
There are many ways to use reports in real time
Large social networks do not agree with how to view video views.
Are you a conspiracy theorist? Are you afraid that the ubiquitous Google will find you everywhere and pop in a package with gifts in the form of ads based on your query history?
In particular, brands are investing more in advertising on Amazon, but this market is still far from overtaking Google and Facebook.
So it can happen with your site - you optimize it, you optimize it, it comes out on the first pages of search results, and then bang! - Google has deindexing, and farewell to the positions on the front pages!
According to a recent study by Global War Trends, due to the fact that this year Google and Facebook swallowed up most of the online advertising market, the rest of the players will have to fight for the shrinking remaining piece of cake.
If you want to help your customers gain a clearer picture of the real value of your efforts, try some of the following methods.
The number of deleted ads has decreased, but the number of blocked accounts of advertisers almost doubled compared to 2017. What industry does Google not like?
When we, as a marketing agency, begin to cooperate with new customers, we ask them how much of their marketing budget is spent on contextual advertising (Pay Per Click (PPC).
Promotion through Google contextual advertising does not stand still. The search engine provides new and new opportunities for advertisers. Latest innovation - advertising on image search!
Now the contextual advertising settings will expand. Google updates call-only ads with the ability to add up to two headings and additional text in the description.
What influences the CPC (cost per click) in Google Adwords, and therefore, also the price of contextual advertising and its settings? Let's see!