Why do you want to create a mobile application? Do you want a trend, or have you encountered a problem that, in your opinion, can only be solved by creating a mobile application? The answer to this question will determine whether your application will be successful or not.
Here is a guide to get you started, but keep in mind that it may not work for everyone. Take from it what suits your strategy best. An important part of the strategy for developing and promoting a mobile application is to get started.
Step 1: Get an idea or problem. If you already have an idea for the application, go to the second step. If not, read on. Want to create an app but don’t have an idea for a mobile app? What you really need is a focused search for problems, and they are everywhere!
Successful entrepreneurs solve problems in ways that we could not imagine. When you look around, all the products and services that you use were created to solve a problem. You wanted to get from one place to another faster, you have a car. You wanted to get from one country to another faster, you have planes.
So look for problems in your daily life. Once you have an exhaustive list, start thinking about how you can resolve them with the development of a mobile application, and make a list of the most suitable solutions.
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Step 2: Determine the need. Verification will prove that demand for your application exists. You can test your idea with the Google Keyword Planner tool to determine the number of people looking for what you are trying to do. You can also create a landing page that will widely cover the idea of your application and arouse the interest of users through e-mail.
Step 3: Lay out the details. Testing the ideas of your application means that you have what people want to use. Now is the time to detail your product in a document, or if you want to go the extra mile, use the wireframe tool.
When presenting your ideas on paper, be sure to be as detailed as possible. How will the user navigate the application? What features should be? This will help your developer clearly understand your expectations.
Step 4: Remove non-core features. From the function document you have prepared, carefully monitor those that you can remove. Offer only the core value of your application’s ideas. Do not create in the first version functions that are “nice to have” and which you can always add later as an update. This will help lower your initial development costs and help you enter the market faster.
Step 5: Put Design First Many entrepreneurs say they want a very simple design and want to focus only on application development. They are so wrong! Design is not only how your application looks, but also how the user will perceive the application. Design is a way to make technology useful. So look for a developer who puts design (meaning user experience and graphics) in the first place.
Step 6: Hire a Designer / Developer. Look for a development company that has talented designers and a close-knit development team. When hiring a developer, check him on the Internet to find out about his authority and the applications that he created. If you really liked the application from the portfolio, then choose this developer!
Step 7: Create Developer Accounts You must register a developer account in the appropriate application stores in order to be able to sell your application through your platform. You have the opportunity to register as a private individual or as a company, if you already have one.
Step 8: Analytics Integration. Analytics will help you track downloads, user engagement, and keeping your mobile app. Make sure you use tools like Flurry, which is available for free, and Localytics, which has a free and paid version. Also: Google Analytics, Mixpanel and Preemptive.
Step 9: Get feedback fast and improvise. As soon as your application is launched in the application store, the first set of data on usage and customer behavior will give you an idea of how to improve the application. Improvements and changes are ongoing, so keep an eye on user reviews and continue to make your mobile app the best.
Step 10: Updates and new features of the mobile application. You have created one version with limited capabilities and only the main offer. Now it is time to evaluate and present the remaining functions that were left in the original version. Thanks to analytics and feedback, you will find out if these features are relevant.
These steps are not absolute, but rather a guideline for creating your application most effectively.When you are ready to start, you should also know that creating a mobile application is the easiest part. Customer acquisition is where the work begins!
Futureinapps creates mobile applications for Android and iOs of any complexity. Our company is able to develop a complex IT product for any needs.