The site is an aggregator, it is an Internet resource that combines a large number of different sources of information (suppliers), all information is collected on one portal. As a result, the user has the opportunity in one-window mode to receive different information about objects of interest to him. Such a site also provides the ability to select information by installing certain filters. Between suppliers of goods or services and the end consumer, a site is often located - an aggregator that helps the user simplify the search.
The main difference between an aggregator site and a product site is the fact that the user does not have the opportunity to purchase this or that product on its pages, here you can find the most attractive offers of dozens of sellers. Actually, this is its immediate advantage, because thanks to a similar system of work, on the owner’s website, the concentration of offers for a particular industry in one place increases several times.
Why is a site aggregator beneficial for the user?
At the moment, aggregators are in very high demand. This happens because such a resource immediately gives you the opportunity to choose. There is no need for a long time to search the Internet for the right site, while opening up many links. The right product can be quickly found on one site by installing a filter system.
Aggregator saves time, effort and money, because living in the modern world we very often experience a lack of these truly invaluable resources. As statistics show, on a regular site the user is on average less than 5 minutes, and on the aggregator he can linger for a longer time, as he analyzes the information provided on goods or services.
During the study of information on the site of the aggregator, a direct interaction between the supplier and the consumer occurs in real time. There are many aggregators that provide a range of services. For example, on aggregators that focus on tourists or businessmen, it is proposed not only to make a hotel room reservation, but also to pay for a flight by plane, book a car or taxi.
Pros and cons of aggregator sites
The bulk of the services checks the reliability of their partners and can guarantee compliance with transaction conditions. There is a special system for ranking and rating partners, which also allows you not to resort to the services of unscrupulous suppliers.
